It is now more important than ever to provide amazing customer experience that leaves strong impressions of your brand.

Yet, it can be tough to make sense of all the latest marketing trends and jargon when you already have enough on your hands and a tight budget. In this webinar, we’ll go back to basics and go through DIY actionable strategies that small, medium-sized businesses (SMBs) can use, without having to resort to significant spend:

- Positioning your brand by zeroing in on your customers’ needs (especially in crowded markets)
- Optimising your website for better results and user experience
- Building brand loyalty by leveraging partnerships, content, social media, engagement

ABOUT THE SPEAKER
Huiling Xie is the co-founder of CevaLabs. She consults on business, brand and sales strategies to early-stage businesses, start-ups and SMBs. Her experience includes working for a wealth management enterprise software venture with the founding team of the world’s 1st robo-advisor Nutmeg, overseeing APAC sales pipeline and user research. During her time at an international top 10 law firm, she increased revenues in millions for Asia through winning pitches and designing a new pitch strategy that was later adopted across Asia offices.

CevaLabs is a tech agency and business & product consultancy, that develops websites, web and mobile apps. Our developers have past experience developing apps such as banking apps for Asia Commercial Bank (Vietnam’s largest private bank by assets), Demae-can (Japan’s largest food delivery app with 20,000+ eateries listed) and Be.U for Resorts World Sentosa. Follow their updates on LinkedIn.

Date: 25 Nov 2020, Wednesday
Time: 3.30 PM - 4.30 PM

Note: Attendees will have to turn on video during the session.